Communication scenarios and templates

Depending on the situation, you may need to communicate COVID-19-related information. These could, for example, include changes to local protocols, guidelines or current specific policies, updated risk information or updates on suspected infections.

• You should outline and prioritise what information should be provided to each stakeholder, and how it is to be communicated.

• Key stakeholders off-site may also inquire about the status of your business, your customers and your employees.

Therefore, you should plan how to respond to such inquiries as well as how to be proactive in the COVID-19 messaging strategy.

The Ministry of Tourism & Antiquities prepared templates for communication to assure that the whole Palestinian tourism sector speaks with one voice.

For your individual communication strategy, you should prepare for communicating COVID-19 information to:

• Current tourists, visitors and clients

• Future tourists, visitors and clients

• The general public

• Employees

• External stakeholders such as tour operators and booking agents

• The media

• Health authorities and emergency service providers